MNC Business is a news channel broadcast in Indonesia and Singapore, similar to the USA’a MSNBC. As a result of Eka Soerbakti’s prodding, I was invited to speak with host Elmo Hakim for a one hour segment on innovation and the creative economy. Although the questions emailed ahead of time were a bit dry, I appreciated Elmo’s ability to roll with the discussion and take it into some interesting areas. I was given some time to talk about our emerging theory on Inventive Culture. I was then allowed to reframe Innovation as something that requires a benefit to all strata of society, not just certain players. Finally I was able to give some exposure to those who had helped and inspired me along the trip, including Eka, Laretna Adishakti of Center for Heritage Conservation, Svida Alisjahbana at Femina Group and Singgih Kartono of Magno Radio. Once the interview ended, Elmo turned to me with a big smile and said, “this was interesting and so much more fun than reading the numbers!…which I have to do next.”

As an added bonus I was asked to demonstrate our Teastick on air!

I should be able to post the show once we navigate the legal mumbo jumbo…